Do Good Better Blog
To boost individual donor giving, what do you need?
January 27, 2016 9:37 pm
You’ve heard it before, a million different ways. If you want to get from point A to point B, it isn’t enough just to want it – you have to have a plan. The Stanford Social Innovation Review had an article last month in which the author wondered what the ‘difference-maker’ was for small nonprofits with successful development offices,
“I hypothesized that board involvement or the relative experience of the person primarily responsible for individual donor fundraising were the greatest influencers of success. But it turned out that the clearest predictor of success was something else: having a formal fundraising plan.”
(check out the rest of the article here)
If your organization needs a plan, but you’re not sure where to start, consider the first two workshops in our series: PREPARE: Foundations for Fundraising, and PLAN: The Blueprint for Fundraising Success.
These workshops will teach you the art AND science of fundraising, and you’ll create your very own customized plan to help you Do Good Better.
But hurry! PREPARE is this Friday, so register now to take steps toward creating the plan that will take your organization to the next level!
Laura Alexaner, MA, CFRE